PRODUCTIONS WITH A SMILE
The commercial production company for fashion campaigns that already shot your neighbour’s resort ’25.
We produce fashion campaigns end-to-end — scout, permit, crew, truck, shoot, wrap, deliver rushes — across Ibiza, Mallorca and Berlin. Zimmermann, Fiorucci, Bottega Veneta, Louis Vuitton, Zara Woman, Galvan London and Harper’s Bazaar Spain have all briefed, locked and invoiced through one producer desk. Typical first reply under four hours.
Most fashion campaigns don’t fail on the shoot day. They fail in the 72 hours before — when the finca owner in Santa Gertrudis stops answering WhatsApp, the Parc Natural permit comes back for a missing stamp, the truck from Barcelona gets stuck on the Dénia ferry, or the Berlin gaffer books out because someone else got there first. We’ve run the end-to-end desk for enough resort campaigns that the 72-hour window is just another working week.
Full-service luxury fashion campaign production — the whole campaign, not just the shoot day.
Campaign production
End-to-end fashion campaign production — brief, schedule, crew, shoot, wrap, delivery. One producer signs everything from first call sheet to final invoice.
Location scouting
A deep scouted library across Ibiza, Formentera and Mallorca. Recce decks built within 7 days of brief. Owners visited, not just DM’d. Two revision rounds baked in.
Permits — coastal, Parc Natural, Ajuntament
Ses Salines, Cala d’Hort, Sa Calobra, Tempelhof. Filed in Spanish, German and English. Lead time 7–21 days depending on territory and permit category. One contact; no separate fixer needed.
Crew — DP, gaffer, grip, HMU, styling
English-speaking fashion crew booked from Ibiza, Palma, Barcelona and Berlin. Locally sourced, rated cards on file. Units scale from a compact campaign team to a full-day production unit across multiple locations.
Post — DIT, rushes, BTS, fast selects
On-set DIT, colour-managed proxies, rushes to your nominated share at wrap + 2h. BTS stills and vertical cut-downs built in. Selects reel inside 48h.
Logistics — trucks, ferry, carnet ATA, talent travel
Kit across the Barcelona–Ibiza ferry, Palma rollover, carnet ATA for UK talent and kit. Per-diem set up for crew. One logistics line on the invoice.
Catering & on-set services
Dietary-specific craft for 30–60 heads, vegan default, locally sourced. Coffee cart up before the crew for sunrise calls. On-island catering partner on every campaign.
Sustainability — carbon report and reduction
Carbon report per shoot covering kit, flight, truck and power. Hybrid generators where available, refill-only on-set, locally sourced crew lodging. Report issued with the final invoice.
Don’t see your service?
Drone over protected coast, horse wrangler in Tramuntana, closed-road in Berlin — we’ve permitted it. Ask us.
Recent work
How we work
Brief
You send the brief in any format — deck, voice memo, 3-line email. We reply inside 4 hours with a realistic shoot-window, an island-coverage plan, and a first-pass project scope.
Scout
Recce deck inside 7 days. Owners visited in person. Permit applications filed the day the locations lock. Typically a long-list scouted, a short-list visited, the final set shot.
Produce
Crew, kit, trucks, catering, talent travel, carnet. On-set DIT, rushes uploaded at wrap + 2h. BTS stills and vertical cut-downs built into the day rate. Rain-cover days planned in where the shoot window is tight.
Wrap
Selects within 48h, rushes delivered, carbon report issued with the final invoice. Everything archived on our side for legal, yours for use. Rushes can reach your post house the same night, with the invoice and carbon PDF following inside a few days.
Three islands, one mainland city
Ibiza for the cove, the finca, the pink salt flat you won’t find on Pinterest. Mallorca for the Tramuntana road, the sea-green lookout, the permit that lands on the mayor’s desk. Berlin for the industrial — Tempelhof, Teufelsberg, Kreuzberg studios that look like no one else’s campaign.
| BEST LIGHT WINDOW | May–Oct peak · Mar–Apr & Nov shoulder · winter Berlin studio cover |
| NEAREST AIRPORTS | IBZ · PMI · BER |
| PERMIT LEAD TIME | 7 days (Ibiza standard) · 14 days (Parque Natural / Tramuntana) · 21 days (Sa Calobra / Tempelhof closures) |
| LIBRARY SIZE | A deep scouted library · scores of delivered campaigns |
Lovely CPS is a commercial production company for fashion campaigns operating across Ibiza, Mallorca and Berlin. We produce resort, cruise, pre-fall, SS and AW campaigns end-to-end — scout, permit, crew, truck, shoot, DIT, BTS, rushes, wrap. Recent clients include Zimmermann, Fiorucci, Bottega Veneta, Louis Vuitton, Zara Woman, Galvan London, Nili Lotan, Johnstons of Elgin, Harvey Nichols, Massimo Dutti and Harper’s Bazaar Spain. The producer who answers your first email is the producer on set.
The fashion campaign production company desk handles the full stack: a deep scouted location library, permits (Consell d’Eivissa, Parc Natural de Ses Salines, Mallorca Film Commission, Berlin Drehgenehmigung), local and flown-in crew (DP, gaffer, grip, DIT, HMU, styling), logistics (truck, ferry, carnet ATA, talent travel), catering for 30–60 heads, BTS stills and vertical cut-downs, and a per-shoot carbon report. The Balearic legs — Ibiza, Formentera and Mallorca — and the Berlin leg all run under one contract.
If your campaign spans more than one territory, we invoice once. Luxury fashion campaign production across Ibiza, Mallorca and Berlin under one contract — one producer, one carbon report. That’s the differentiator against single-city houses. We carry the infrastructure too — an on-island vehicle fleet and a Kreuzberg kit base. The shoot day is the fun part. We make sure it’s the only hard part.
Questions we get a lot
How many days do you need for a fashion campaign?
For a standard 3-look resort campaign — 1 scout day, 2–3 shoot days, 1 wrap-and-travel day. Talent lands the night before call. Longer campaigns (8+ looks, cruise or global) typically run 4–5 shoot days plus a rain-cover day. A multi-location resort shoot usually covers three or four sites inside two to three shoot days. Single-look lookbook days are quoted that way.
What does your approvals workflow look like for a brand-side client?
Call-sheet sign-off by 19:00 the night before. Location final-lock at T-3 days. Casting selects inside 48h of the callback. One named approver on day one — not three. For holding-company brands (LVMH, Kering group) we route through their EU production compliance cc’d on the PO. We keep the approval thread short — a handful of people from brief to wrap, not a committee.
When do we get the rushes?
Rushes uploaded to your nominated share (WeTransfer Pro / Frame.io / Dropbox Business) at wrap + 2 hours. Colour-managed proxies first, H.265 originals second. Selects reel inside 48h. Full card-dump on an encrypted drive couriered the next business day. On a tight turnaround, rushes can reach your post house the same night and an ecomm team can have overnight selects.
Do you shoot BTS content for social and PR?
Yes — included in the standard campaign fee on most fashion productions. A 2-person BTS unit (stills plus vertical video) delivers 80–120 stills, 3–5 vertical 9:16 cut-downs, and a horizontal 60s edit. Light colour pass, not full grade. If you need BTS to campaign grade, we add a second DP day. Turnaround is quick enough that BTS can be live on the brand’s social inside a day of wrap.
Do you issue a carbon report?
Yes, with real line-items — flight kg CO2e per crew member, truck diesel, generator fuel, kit flown vs trucked, hotel-night energy, catering meat-to-plant ratio. We issue a per-shoot PDF with the final invoice. For Kering and LVMH brands with scope 3 reporting obligations, we align to the framework their compliance team specifies. Sustainability-minded houses typically get the report within the week of wrap. No offset theatre — we reduce first, then report what’s left.
Who owns campaign usage and territory rights?
Usage is yours from day one — we produce, you own. Model releases are signed for the territory and duration you specify (worldwide-in-perpetuity, EU 2 years, paid-social only, etc.). Location-owner releases are negotiated per scout — some Ibiza fincas allow usage-in-perpetuity, some cap at 12 months. All restrictions are disclosed in the recce deck, so there’s no repricing at wrap. Where a brief needs worldwide digital and print for a set term, we clear every location to that spec at recce.
Do you cover Formentera and Mallorca from the Ibiza base?
Yes, as day-trips or short stays. Formentera is a 30-minute ferry — we organise vehicle transfer, permits through the Consell Insular de Formentera, and catering. Mallorca is a 25-minute flight or a 2-hour charter ferry — we have a permanent fixer in Palma and have shot Tramuntana for cross-campaign work. One contract covers all three islands.
Can you work with our existing crew or talent already cast?
Always. We slot in around whatever is already cast or crewed and fill the rest. We’ve collaborated with agencies including IMG, The Society, Elite and Viva, and with in-house talent teams at LVMH and Kering brands. NDA by default — we’ll counter-sign yours or use ours.
Send us a brief
Brief the commercial production company for fashion campaigns that already has the keys. One reply, under four hours.
We keep everything under NDA by default. We won’t share your brief internally without your sign-off.
